What is Your Brand?

Movie studios will spend an average $50M per movie for this. Companies like Apple, Pfizer, and Wal-Mart spend an average 5% to 7% expected annual revenue for this. It is just as important to a company as it is to you personally. Do you know what it is? It’s branding. In the business world it […]

Mind the Gap: How to Address Gaps on a Resume

A professional resume writer has several tricks up his/her sleeve to address potential red flags that might appear on your resume, CV, or LinkedIn profile – these include employment gaps on a resume. An effective resume should always put you in the best light, be honest and accurate, yet grey out areas that might appear […]

Can I Exaggerate Skills on My Resume?

Q: I want to use skill sets that I’ve gained through my job to help me break into a new field. The problem is, those aren’t core functions of my job. How much can I pump up those responsibilities on my resume to emphasize my experience? A: While every case is different, you can “beef […]

3 Effective Ways to Build a Career When You Have “Zero Time”

This post originally appeared as a guest post on the Sonage blog. Whether you’re happy at your job or on the hunt for a new gig, you need be ready to make a move – at any time, all of the time. It’s one of the ways you can truly take care of yourself. Here’s […]

4 Kinds of Career Change, and How to Navigate Each

Transitioning professionals and career changers make up a significant portion of my clients, and they range from those making lateral moves within their industry, to those looking to do a complete professional overhaul. Today’s job market has opened up more of a dialogue around career dissatisfaction, and the integration of personal values and interests into […]

3 Tips to Make Your Resume Stand Out

WATCH: 3 Easy Ways to Upgrade Your Resume  |  via SkilledUp I recently did a video segment with skill building and learning website, Skilled Up, where we discussed 3 key ways you can strengthen your resume and make it stand out – tips that go beyond all the noise you’re used to seeing in career articles. […]

Why You Should Ignore the “Rules” of Resume Writing

First Rule of Resume Writing: Ignore the Rules I’m not a fan of the “MUST/MUST NOT” rules of resume writing. Most of us are familiar with the obvious ones. Each of my conversations with a new client concludes with me asking them what their initial expectations are for the final product – what would they like […]

Will a Visual Resume Help You Stand Out?

A year or so ago, I was creating a lot of infographic-style, visual resumes for clients. It was in demand, and I enjoyed it because it was a great way to combine my expertise in resume writing and HR, with my creative background in art & design. Then I realized that ideology was more about […]